We Judge The Person We Are Talking To, So How Are People Judging You?
In 1984 Robert Cialdini wrote the enduring classic Influence, one of the bestselling books of all time on the topic. This 30-year-old book still sells copies today. In the book Cialdini, Professor of Psychology and Marketing at Arizona State University isolates six principles he calls ‘weapons of influence’. For example, one principle called social proof […]
The 8 Skills of Influence and Where To Start
Have you ever met a person who seemed to have influence wherever they went and with whomever they met? Someone universally admired, respected and with that rare power to get others to effortlessly follow their lead? This is the sort of person who can be described as having the Midas touch. King Midas of ancient […]
The Three Skills You Must Master To Have An Amazing Career
As I put pen to paper I realise just how passionate I am about this topic: about people having amazing careers. Perhaps it is because I spent my twenties bouncing between semi-satisfying jobs wondering if my desire to ‘find my passion’ was just a little bit silly. Was I the only one I wondered? Sometimes […]
Why You Should Smile More: It’s Life or Death!
Is it possible that your ability to influence others, get your dream job, get promoted, make sales and inspire others could all hinge on how often and broadly you smile? What if your propensity for smiling also dictated how long and fulfilling your marriage would be? Or how long your life was? Surely not! Well, don’t […]
Your Story Could be Worth Billions: Here’s How to Tell It
There is a reason Disney has made billions. It is the same reason Star Wars has made billions. And it is the same reason Disney bought the Star Wars franchise last year for $4 billion. STORIES! Humans live on stories. And we pay handsomely for them. People have stories too. Barack Obama rose to power […]
The Greatest Speech in History: 3 Things You Can Implement Today To Have More Influence
Let me tell you a story… His name was Sampson. Despite an obscure upbringing on the prairies of Illinois he wanted to make a difference on the national stage. But over and over again he failed. His business failed leaving him with nothing. He tried to go into politics aspiring to be the ‘Clinton of […]
Announcing A New Arrival!
If you are reading this sentence you have just witnessed the birth of the People of Influence blog. Welcome! You have also witnessed the birth of our new venture People of Influence. Both these debuts coincide with the literal birth of our beautiful little boy Evan ten weeks ago. My fellow co-founder of People of […]
